The pre-eminent global conference for design operations, research operations and innovation in digital design and digital transformation
Jon Reidy Head of Digital Design System Operations HSBC
Speaker Profile: Jon has worked with some of the best agencies and brands around. He’s run two of his own own production studios; working on feature films, animation and VR. He’s also been heavily involved in setting up different creative communities. He now works at HSBC, which is one of the world’s biggest banks; which in turn, has one of the world’s largest and most complex set of digital customer touch-points. His team’s aim at HSBC is to create the most advanced design systems in the world. A system that helps all of their global designers to work together more efficiently, which in turn gives HSBC’s global customers a consistent best-in-class experience. Jon’s specialises is getting large teams to work together more successfully; better ways of working, leads to better culture and greater output.
Presentation Title: Design Systems at an industrial scale
Outline: At HSBC, we design at an industrial scale, across the globe in one of the world’s biggest banks. I will talk about the tools and techniques we use to unite our global creative community, in order to design a cohesive customer experience. How our system has evolved, where we are heading, and things we’ve learned along the way.